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You Shouldn’t Judge a Book by its Cover, But What About a CEO?

Innumerable psychology and sociology studies over the years have shown that good-looking people tend to have advantages in life over their average-looking counterparts. Now a study coming out of the University of Wisconsin makes the case that attractive chief executives can actually impact corporate metrics like shareholder value, stocks returns – even hedge-fund results and M&A transactions. So reports The New York Times’ Dealbook.

And the arbiter of one criterion, the “Facial Attractive Index?” The answer may lie in, well, the “Cloud.” Can a swimsuit competition be far behind?

Read the full article from Dealbook.

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