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The former and celebrated human resources manager for Google has announced the launch of a human resources company startup. So reports Silicon Beat

Laszlo Bock’s startup is called Humu, an abbreviation of humuhumunukunukuapuaa, which is the Hawaiian spelling of a fish. However, there is no other information on the endeavor aside from a website,, which has the image of the fish surrounded by a black background and the phrase “Making work better through science, machine learning, and a little bit of love.”

“If we’re devoting most of our lives to work, that experience should be meaningful, impactful, productive,” Bock wrote on his LinkedIn page. “We should be constantly learning and growing, and surrounded by people who are doing the same. We all have good days and bad days, but what would work be like if every day were like our best days? Imagine what we could achieve.”

“That’s why Wayne Crosby and I have started humu,” Bock added. “Our mission is to make work better everywhere through science, machine learning, and a little bit of love.”

Crosby also left Google after serving as its director for engineering. He had been with the company for nearly a decade. The site does include an “apply” link that opens into an email message with the address, “This email address is being protected from spambots. You need JavaScript enabled to view it..” But there is no information on available jobs or descriptions. 

Bock late last year announced his plans to launch a startup, as previously reported by PHRM

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